Saturday, August 30, 2008

Hurricane Hype?

If Hurricane Gustav actually does hit New Orleans I will be very surprised. As someone who works in the news industry its so easy to see the planets align on this story.

- A hurricane hits Mexico= yawn
- A hurricane hits Texas= Not bad
- A hurricane threatens New Orleans on the Anniversary of Katrina= Pretty good.
- A category 4 monster, causes a mass exodus mere days before it destroys the battered Big Easy forever= A mutli-day media ratings extravaganza!

I'm not saying that the hype might not be real. I'm just saying they need the hype. Be mindful.

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